Performance Marketing Manager

3 weeks ago


Gurgaon, Haryana, India FS Life (FableStreet | Pink Fort | March) Full time
Job Description

Job Role: Performance Marketing Manager

Location: Udyog Vihar, Gurgaon

Experience: 2-3 years of hands-on experience in Performance Marketing

Key Responsibilities include but are not limited to

Completely own Performance Marketing for one of our brands

Managing end-to-end performance marketing campaigns

Plan, own, and execute all digital marketing initiatives including but not limited to Meta & Google ads

Measure and report on performance, and assess these against goals such as ROI and KPIs.

Optimize spend and performance based on trend insights.

Brainstorm new creative growth strategies.

Qualifications, Skills, and Abilities

2-5 years of hands-on experience in Performance Marketing

Core competence in Facebook Conversion campaigns is a must

Strong data interpretation and analytical skills

Good understanding and working knowledge of Google Analytics and other similar products

Candidates with prior experience in fashion & e-commerce marketing will be preferred

Who we are:

FS Life is a group of homegrown brands that are thoughtful, and relevant, and solve unmet apparel and lifestyle needs for modern Indian women. It was launched in September 2016 with FableStreet, a premium western wear brand focused on providing the best fit for Indian women and Pink Fort an Indo-western brand reimagining traditional clothing for the woman of today.

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