Field Business Development Executive

13 hours ago


Malappuram, Kerala, India da0e47d7-0a8e-410f-98ff-23371cd818bc Full time ₹ 2,40,000 - ₹ 2,64,000 per year

Job Summary

We are hiring a Business Development Executive to support offline marketing and student acquisition across Kerala. This field-based role includes institutional visits, awareness sessions, event handling, community engagement, and consistent lead generation to support overall sales growth. Applicants must share a short introduction video as part of the application.

Key Responsibilities

  • Visit schools and colleges across Kerala following planned daily/weekly routes.
  • Conduct seminars, workshops, and career awareness sessions for students.
  • Build strong relationships with Principals, HODs, faculty, and community stakeholders.
  • Collect, verify, and update student/parent data accurately in the CRM.
  • Support offline branding activities (posters, standees, brochures, etc.).
  • Develop and manage local agent networks and micro-communities.
  • Drive referral-based and word-of-mouth lead generation efforts.
  • Participate in education fairs, expos, school/college events, and public programs.
  • Identify partnership opportunities with institutions and local businesses.
  • Track event performance based on leads, conversions, and ROI.
  • Generate high-quality leads and coordinate with Sales/Counseling teams for follow-up.
  • Drive walk-ins to learning centers through field activities.
  • Maintain detailed logs of visits, events, and leads.
  • Submit daily, weekly, and monthly performance reports.
  • Collaborate with internal teams for campaign execution.

Key Requirements

  • Bachelor's degree in Marketing, Business, or related fields.
  • 0–3 years of experience in field marketing or BTL activities.
  • Strong communication and presentation skills in English and Malayalam.
  • Ability to independently handle fieldwork, events, and community engagement.
  • Willingness for extensive travel across Kerala and comfort with targets.
  • Proficiency in CRM tools, MS Excel, and Google Workspace.
  • A short self-introduction video is mandatory to apply.

Job Type: Full-time

Pay: ₹20, ₹22,000.00 per month

Application Question(s):

  • Current salary?

Work Location: In person



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