Category Manager

Location:
Sector-27, Gurgaon (Work From Office)

Working Days:
Monday to Saturday (2nd Saturday Off)

Work Time:
9 AM – 6 PM

Employment Type:
Full-Time

Salary:
As per experience (10–12 LPA)

About the Role

This is NOT a conventional Category Manager role.

Divine Hindu is looking for a
Category Manager with EIR-level ownership
, someone who can:

Build categories from 0→1

Scale them from 1→10

Drive both ecommerce + retail growth

Think and operate like a mini-founder

Take full P&L responsibility

Build systems, processes, and playbooks for scale

You will work directly with the Founders and lead category building across
online (D2C/Marketplace)
and
offline retail (stores, kiosks, temple stalls, events)
.

Key Responsibilities
1. Category Building from Scratch (0→1 Creation – Core Focus)

• Identify new category opportunities through customer behaviour, gaps & market research
• Build category strategy from scratch across ecommerce + retail formats
• Launch new product lines, collections, combos & sub-categories
• Design full GTM strategy: pricing, assortment, packaging, merchandising, demand planning
• Build launch playbooks, SOPs, and category systems from the ground up
• Innovate across bundles, festival editions, premium lines & cross-category products

2. P&L Ownership (End-to-End Accountability)

• Own complete category P&L for both online & retail channels
• Drive revenue, margins, ROAS efficiency, AOV and profitability
• Plan monthly/quarterly financial forecasts and growth models
• Optimize pricing, discounts, costs, contribution margins
• Conduct deep category analysis: competition, demand cycles, margin gaps

3. Ecommerce Category Management (Growth Focus)

• Improve listing quality, A+ content, SEO & conversion
• Plan category-specific keyword ranking strategies
• Ensure catalogue accuracy, hygiene, and update frequency
• Drive ratings, reviews, NPS, UGC & buyer sentiment
• Run structured experiments to improve CVR, ATC% & traffic

4. Retail Category Building (Offline Growth)

• Build category strategy for our upcoming retail stores
• Develop store-wise assortments tailored to location, demand & demographics
• Own retail merchandising (VM, displays, shelf planning, in-store visibility)
• Analyze offline bestsellers, sell-through & stock movement
• Plan replenishment, DOH, local demand cycles & festive planning
• Launch retail-only product lines & exclusive SKUs

5. Cross-Functional Ownership & Founder-Level Collaboration

Work closely with:

• Founders:
  category vision, new verticals, scaling roadmaps
• Supply Chain:
  forecasting, DOH planning, inventory cycles
• Marketing:
  campaigns, category ads, promo calendar, ROAS alignment
• Creative Team:
  product shoots, banners, landing pages, packaging
• Finance:
  cost sheets, margins, profitability dashboards
• Retail Team:
  store category performance & merchandising execution

Track and improve category health:

• Inventory turnover
• DOS & fill rates
• Stockouts
• Returns & RTO%
• Conversion rate
• Traffic & category visibility

Requirements

• 2–4 years of experience in ecommerce category management or retail category operations
• Strong track record of
  building categories from scratch
• Hands-on experience in pricing, margin planning, forecasting & demand analysis
• Strong analytical skills with command over Excel/Sheets, Unicommerce, Shopify
• Ability to think like a founder—high ownership, creativity, and execution speed
• Ability to manage both digital + retail category dynamics simultaneously

Good to Have

• Experience in spiritual, wellness, lifestyle or niche D2C brands
• Experience with retail setups, merchandising, VM & offline category planning
• Strong understanding of consumer psychology, AOV levers & funnel metrics
• Experience turning underperforming categories into revenue drivers

To Apply

Email:

Subject:
Application – Category Manager (Ecommerce & Retail)

Include:

• Current CTC
• Expected CTC
• Notice Period