Lead- Digital Growth
6 days ago
Key Responsibilities:
- Own end-to-end lead generation and conversion strategy.
- Build and execute multi-channel acquisition campaigns (paid, organic, influencer, etc.).
- Manage large digital budgets with a focus on CAC, LTV, and ROAS.
- Drive SEO, content marketing, and growth experimentation initiatives.
- Stay up to date with new tools in the industry in all domains (advertising/SEO/ email marketing etc.) & train the internal team to adopt the latest best practices
- Engage with clients in coordination with the Account Management team to explain the technical aspects
- Implement attribution models and real-time dashboards for decision-making.
- Build, lead and mentor a high-performing team.
- Foster a culture of accountability, innovation, and continuous improvement.
Requirements:
- 8+ years in digital growth/performance marketing.
- 3+ years of experience leading multiple digital marketing channels or teams.
- Strong analytical, strategic, and leadership skills.
- Proven experience managing budgets and optimizing performance metrics.
- Excellent communication and stakeholder management abilities.
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