Business Development Manager

2 hours ago


Malappuram Palakkad, India Bestsellers (Cochin) Private Limited Full time ₹ 5,00,000 - ₹ 8,00,000 per year

About the Company:

Bestsellers (Cochin) Private Limited is a leading distributor and solutions provider for premium bathroom accessories, door fittings, furniture hardware fittings, locks, and architectural hardware. With a strong dealer network and a commitment to quality, we serve the evolving needs of architects, builders, interior designers, and channel partners across the region.

Position Overview:

We are seeking a result-driven and experienced Business Development Manager (BDM) to expand our market presence, strengthen dealer relationships, and drive B2B sales growth. The ideal candidate will have a strong background in hardware fittings or building materials, with proven experience in dealer management and institutional sales.

Key Responsibilities:

Sales & Business Development

  • Identify new business opportunities in the assigned territory (dealers, retailers, builders, contractors, institutional buyers)
  • Promote and sell a wide range of products including:

  • Bathroom Accessories

  • Door & Furniture Hardware Fittings
  • Locks and Architectural Hardware

  • Plan and execute B2B sales strategies to achieve monthly, quarterly, and annual sales targets

  • Generate and follow up on leads, conduct client meetings, and convert inquiries into sales orders
  • Build relationships with key decision-makers in retail and institutional segments

Dealer/Channel Management

  • Manage existing dealer/distributor network and expand it across the territory
  • Conduct regular visits to dealer outlets for relationship building, training, and sales support
  • Monitor sales performance, stock levels, payment cycles, and credit management
  • Resolve dealer issues promptly and professionally to ensure satisfaction and loyalty
  • Conduct periodic reviews to assess dealer performance and growth potential

Market Research & Reporting

  • Track competitor activities, pricing strategies, and new product launches in the market
  • Analyze market trends and customer preferences to recommend product positioning strategies
  • Maintain accurate records of sales, visits, pipelines, and forecast reports using CRM or internal tools
  • Share detailed weekly/monthly reports with the management

Product Promotion & Brand Building

  • Conduct product demos, technical presentations, and training sessions for dealers and influencers
  • Participate in trade shows, exhibitions, and local marketing initiatives to enhance brand visibility
  • Collaborate with marketing team for promotional campaigns and lead generation activities

Key Skills & Competencies Required:

  • Proven experience in B2B sales, dealer/channel management, and hardware/building materials industry
  • Strong product knowledge of bathroom fittings, furniture hardware, door accessories, locks, etc.
  • Excellent sales negotiation, communication, and relationship management skills
  • Self-motivated with a target-driven approach
  • Basic technical understanding of fittings and architectural hardware (advantageous)
  • Proficient in MS Office, CRM systems, and reporting tools
  • Willingness to travel extensively within the assigned territory

Educational Qualification:

  • Graduate in any discipline
  • MBA/PG Diploma in Marketing or Sales (preferred, not mandatory)

Remuneration & Benefits:

  • Competitive fixed salary
  • Attractive sales incentives & performance-based bonuses
  • Travel allowance and other reimbursements as per company policy
  • Opportunities for long-term growth and career advancement
  • Supportive work culture and training support


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