Campaign Manager

2 weeks ago


Kolkata, West Bengal, India Bharat Earn Technology Pvt. Ltd. Full time ₹ 25,000 - ₹ 4,50,000 per year

Key Responsibilities

  • Design and execute drip campaigns across SMS, WhatsApp, Email, and RCS.
  • Collaborate with clients to understand objectives, target audience, and messaging requirements.
  • Ensure campaigns are compliant with platform and regulatory guidelines. Configure campaign workflows within the 1ngage platform.
  • Manage campaign triggers, scheduling, and customer journeys for maximum impact.
  • Track and analyze campaign performance (delivery, open rates, CTR, conversions, ROI).
  • Optimize targeting, messaging, and channel mix for better results.
  • Act as the primary point of contact for clients regarding campaign updates and performance.
  • Provide insights and recommendations through weekly/monthly performance reports.
  • Work closely with product, sales, and support teams to ensure smooth delivery ofcampaigns.
  • Share feedback to improve platform features and campaign efficiency.

Requirements

  • Bachelor's degree in Marketing, Business, Communications, or related field.
  • 1–5 years of experience in campaign management / digital marketing / CRM /marketing automation.
  • Proficiency in campaign analytics and reporting.

Job Type: Full-time

Pay: ₹25, ₹45,000.00 per month

Work Location: In person


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