Pre-Sales & Sales Admin Coordinator

2 days ago


Gurgaon, Haryana, India Royal Green Realty Full time ₹ 5,00,000 - ₹ 15,00,000 per year

Job Title: Pre-Sales & Sales Admin Coordinator

Reporting to:Head Marketing for Pre-sales / Head CRM for Sales Admin Coordination

Role Purpose: To act as the bridge between incoming leads and sales execution, ensuring timely lead capture, first response to the lead and allocation to sales team for site-visits, and follow-up until closure, while also maintaining accurate documentation, booking records, and sales MIS. The role combines customer-facing discipline (pre-sales/IVR) with backend support (sales administration) to ensure the Sales function is both responsive and compliant.

RESPONSIBILITIES

  1. Pre-Sales (Lead Management & IVR SPOC)

  2. Attend and qualify all incoming IVR calls and campaign-generated leads.

  3. Capture and allocate leads into 4QT system daily, ensuring no lead remains unattended.
  4. Track and escalate leads not followed up within SLA.
  5. Generate weekly funnel reports (lead site visit, booking).
  6. Provide feedback to Marketing on lead quality trends.

  7. Sales Administration (Documentation & Coordination)

  8. Validate booking application forms for completeness (KYC, signatures, payment plans).

  9. Maintain and digitize a repository of all sales-related documents.
  10. Coordinate with CRM and Finance to align on payment plans, deal approvals, and booking entries.
  11. Standardize sales templates (application forms, payment plans, approval sheets).
  12. Prepare weekly MIS reports for Sales leadership (pipeline, approvals, deviations).

Any other support required by the Senior Management from time to time.

Key Skills & Competencies

  • Excellent communication (customer-facing IVR + coordination with internal teams).
  • Strong attention to detail and documentation accuracy.
  • Familiarity with CRM/ERP systems (preferably 4QT).
  • Analytical mindset for MIS and funnel reporting.
  • Ability to multitask between customer interaction and backend admin responsibilities.

Performance Metrics (KRA/KPI)

  1. % of leads logged in 4QT within SLA (target: 100%).
  2. Lead follow-up TAT and conversion ratios (lead site visit, lead booking).
  3. % of complete and error-free booking documents.
  4. Accuracy and timeliness of weekly Sales MIS.
  5. Zero cases of unallocated or undocumented leads/bookings.

Qualifications & Experience

  • Graduate (any discipline).
  • 2-4 years experience in pre-sales/tele-calling and/or sales admin support (real estate/BFSI/education preferred).
  • Prior exposure to CRM tools and MS Office essential.

BENEFITS

  • Competitive salary and performance-based bonuses.
  • Health insurance coverage.
  • Professional development opportunities
  • Dynamic work environment with opportunities for career growth and advancement.

ABOUT RGR

At Royal Green Realty, we are your trusted partner in residential and commercial real estate. With our unwavering commitment to our values and self-governance, we go above and beyond to guide you towards your real estate goals. Our personalized approach, industry expertise, and ethical practices ensure a seamless and rewarding experience. Discover the difference of working with a real estate brand that puts you first. Experience the Royal Green Realty advantage today.

Excellence is at the core of everything we do. We constantly strive to surpass expectations, seeking continuous improvement and raising the bar for ourselves and the industry. From meticulously designing and constructing properties to delivering exceptional service, we leave no stone unturned in our pursuit of excellence.

OUR LEGACY

Royal Green Realty, a product of forward-thinking vision, leverages the financial strength and unwavering commitment to quality established by its parent company, ADS Spirits. This dynamic collaboration fosters a team of passionate leaders with extensive industry experience. Together, they propel Royal Green Realty towards setting new benchmarks in sustainability, innovation, and exceptional client service.

Driven by the pioneering spirit of ADS Spirits, Royal Green Realty embarks on its journey not only to become a leader in the real estate sector but also to leave a lasting positive impact on the communities it serves. Every project reflects this dedication to excellence, ensuring long term value and a positive impact on the environment.

OUR VISION

To be the leading force in the real estate industry, renowned for our unwavering commitment to crafting excellence, fostering sustainable growth, and making a positive impact on the communities we serve.

OUR MISSION

Our mission is to create exceptional real estate experiences by upholding the highest ethical standards, continuously striving for excellence, and putting our customers at the heart of everything we do. We aim to craft innovative, sustainable properties that exceed expectations, while actively contributing to the growth and well-being of the communities we operate in. Through collaboration, integrity, and a customer-centric approach, we are dedicated to shaping a better future in the realm of real estate.

OUR VALUES

Commitment to Excellence

Customer-Centricity

Collaboration

Community

Conduct



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