Area Sales Manager

2 weeks ago

Delhi NCR, India Mrs Bectors Foods Specialities Ltd Full time ₹ 5,00,000 - ₹ 15,00,000 per year

Role & responsibilities

1. Business Development & Sales

  • Identify and develop new business opportunities with Indian Railways, including IRCTC, pantry, catering contractors, and other railway departments.
  • Ensure regular follow-up with key railway stakeholders for new tenders, rate contracts, and order execution.

2. Channel Management

  • Maintain and strengthen relationships with existing railway contractors, canteen operators, and distributors managing railway supplies.
  • Drive product placement, visibility, and range expansion across designated railway zones and divisions.
  • Coordinate with distributors for timely stock availability, billing, and logistics management.

3. Tender & Institutional Sales

  • Track and participate in tenders floated by Indian Railways, IRCTC, and catering agencies.
  • Coordinate tender documentation, pricing, and post-tender follow-ups.

4. Coordination & Operations

  • Liaise with internal teams (production, logistics, accounts) to ensure smooth order processing and supply chain efficiency.
  • Handle railway inspection and sampling requirements as per tender norms.
  • Resolve operational issues related to billing, delivery, or product quality.

5. Reporting & Performance Management

  • Submit weekly/monthly sales reports, market updates, and performance reviews.
  • Monitor primary and secondary sales, stock levels, and outstanding payments.
  • Achieve assigned sales targets and growth objectives for the Railway channel.

Preferred candidate profile

Minimum 5 to 8 years of experience in FMCG industry in CSD/CPC or Railways or Horeca sales.

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