National Sales
2 days ago
About Us
Smart Grain Foods Pvt. Ltd. is a Kolkata-based food company committed to bringing healthy and gluten-free alternatives to Indian consumers. Our products are already recognized for their quality and authenticity, and we are proud partners with Leading 5 Star Hotels under an Annual Rate Contract to supply gluten-free pastas.
As we expand our footprint across India, we are looking for a dynamic and experienced Sales & Distribution Leader to build a robust pan-India distributor network, scale offline and online presence, and drive sustainable sales growth for our gluten-free product range.
Key Responsibilities
· Develop and manage a pan-India distributor and dealer network across key regions — North, South, East, and West.
· Identify and appoint super-stockists, distributors, and modern trade partners for effective market penetration.
· Expand presence in general trade, modern trade, health food chains, and institutional channels.
· Build and grow partnerships with online platforms (Amazon, Blinkit, BigBasket, Zepto, etc.) and manage product listings, visibility, and promotions.
· Design and implement sales targets, incentive schemes, and promotional campaigns to achieve growth objectives.
· Recruit, train, and manage a field sales team or regional representatives as the network grows.
· Coordinate with marketing and supply chain teams for smooth product availability, visibility, and demand planning.
· Analyze market trends, competitor activities, and consumer insights to refine sales strategies.
· Represent the brand at industry events, expos, and trade fairs to expand partnerships and visibility.
Candidate Profile
· Experience: Minimum 3 years in FMCG / Health Food / Organic / Nutrition / Specialty Foods sector.
· Proven track record of building distributor and retail networks pan-India.
· Exposure to both offline (general/modern trade) and online sales channels (D2C, marketplaces).
· Strong negotiation, communication, and relationship-building skills.
· Entrepreneurial mindset with the ability to work independently and scale operations.
· Fluency in English and Hindi; knowledge of regional languages is an added advantage.
· Candidates currently working with or having worked at emerging food brands (e.g., Slurrp Farm, Wingreens, Tata Soulfull, Saffola FITTIFY, Yoga Bar, or similar) will be preferred.
Compensation
CTC: ₹4–8 lakhs per annum (negotiable based on experience).
Performance-based incentives: Linked to distributor appointments, sales growth, and brand expansion milestones.
Why Join Us
· Opportunity to lead national expansion for a fast-growing gluten-free brand.
· Direct involvement in strategic decision-making with the leadership team.
· Entrepreneurial environment with freedom to innovate and implement new ideas.
· Work in a purpose-driven company promoting healthy and sustainable food choices
Job Type: Full-time
Pay: ₹35, ₹65,000.00 per month
Benefits:
- Provident Fund
Work Location: Remote
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