Channel Sales Manager

2 days ago

Andheri, Maharashtra, India eed95cd4-6974-474b-80e6-a20fd8cd3fa2 Full time ₹ 45,00,000 - ₹ 1,20,00,000 per year

Channel Sales Manager : Mumbai

The Channel Sales Manager will be responsible for developing, managing, and growing indirect sales channels for the company's IT hardware portfolio. This role involves building strong relationships with distributors, resellers, system integrators, and other channel partners to drive revenue and market expansion.

Key ResponsibilitiesChannel Development & Management

  • Identify, onboard, and manage channel partners such as distributors, VARs, SIs, and retailers.
  • Develop and implement channel sales strategies to achieve revenue and market-share goals.
  • Conduct regular business reviews with partners, evaluating sales performance and planning growth initiatives.

Sales & Revenue Growth

  • Meet or exceed quarterly and annual sales targets through effective channel engagement.
  • Drive sell-in and sell-through activities, ensuring proper inventory planning and demand generation.
  • Collaborate with partners to design and execute sales campaigns, promotions, and incentive programs.

Relationship Management

  • Build long-term trusted relationships with key partner stakeholders including owners, sales teams, and technical leads.
  • Act as the primary point of contact for all channel-related queries.

Market & Competitive Intelligence

  • Monitor market trends, competitor activities, and customer preferences to develop actionable insights.
  • Provide feedback to product and marketing teams to enhance offerings and align with market needs.

Training & Enablement

  • Train partners on product features, pricing, positioning, and sales strategies.
  • Conduct regular product demos, workshops, and partner enablement sessions.

Cross-Functional Coordination

  • Work closely with internal teams such as product, marketing, finance, and supply chain to ensure seamless partner support.
  • Coordinate with marketing teams to execute channel marketing activities, events, and lead-generation programs.

RequirementsEducation & Experience

  • Bachelor's degree in Business, Engineering, IT, or related field.
  • 3–7 years of experience in channel sales within IT hardware (e.g., servers, storage, networking, PCs, peripherals, components).

Skills & Competencies

  • Strong understanding of IT hardware ecosystem and channel dynamics.
  • Excellent communication, negotiation, and relationship-building skills.
  • Proven track record of achieving sales targets through partners.
  • Ability to analyze sales data and create actionable business plans.

Job Type: Full-time

Pay: ₹300, ₹600,000.00 per year

Benefits:

  • Cell phone reimbursement
  • Flexible schedule
  • Paid sick time
  • Provident Fund

Work Location: In person

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