Head of Growth

4 days ago

Nagpur, Maharashtra, India Ved Sanjeevani Full time

About Dreamz Hub

Dreamz Hub is one of India's fastest-growing D2C performance-marketing brands, built entirely through rapid product experimentation. From zero orders to over 30 lakh+
in just five years, we've mastered the art of discovering high-potential products, testing them through data-driven marketing, and scaling winners at lightning speed.

Now, we're looking for a
Founder-Mindset Operator
— someone who can think like an entrepreneur and execute like a performance marketer — to take charge of the next growth phase of Dreamz Hub.

Role Overview

As the Head of Growth & Product Innovation
, you will lead product discovery, testing, and performance marketing across multiple categories.

Your mission:
identify, validate, and scale viral-worthy products through data, creative storytelling, and sharp ad strategy.

You'll collaborate with our in-house editors, developers, scriptwriters, and voice-over artists, and report directly to the Founder.

What You'll Do

  • Product Hunting & Validation:
  • Discover trending, high-potential products from platforms such as AliExpress, TikTok, Alibaba, and competitor stores.
  • Analyze margins, demand, and supplier feasibility.
  • Performance Marketing:
  • Plan, launch, and optimize campaigns on Meta Ads
    and
    Google Ads
    .
  • Test ad hooks, angles, and messaging variations to identify winning creatives.
  • Creative Testing & Ad Creation:
  • Write and brief video scripts, ad copies, and product-story concepts aligned with Dreamz Hub's rapid-testing model.
  • Analytics & Scaling:
  • Track metrics like CTR, ROAS, CAC, AOV
    , and make real-time budget and targeting decisions.
  • Scale proven products from ₹X to ₹Y monthly revenue through structured ad and funnel optimization.
  • Cross-Functional Leadership:
  • Work closely with design, video, and operations teams to ensure a fast and consistent product-testing cycle.

Key Deliverables

  • Test
    10+ new products each month
  • Identify and scale 2 winning SKUs/month
  • Maintain campaign ROAS above target while optimizing CAC
  • Grow Dreamz Hub's D2C portfolio month-on-month through data-backed launches

What We're Looking For

  • 3–6 years experience in
    Performance Marketing (D2C / E-commerce)
  • Proven success running high-budget campaigns on Meta and Google
  • Hands-on experience with product research tools
    , competitor analysis, and trend discovery
  • Strong analytical mindset with command over numbers and creative instincts
  • Comfortable working in a
    fast-paced, on-site environment in Nagpur

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