Regional Sales Manager

1 day ago

Delhi, Delhi, India Atos Medical Full time ₹ 20,00,000 - ₹ 25,00,000 per year

We are hiring Regional Sales Managers to join our growing team at
Atos Medical
, covering multiple regions across India:

  • RSM North India
    – Based in
    Delhi NCR
  • RSM East India
    – Based in
    Kolkata
  • RSM Karnataka, AP & TG
    – Based in
    Bangalore
  • RSM Tamil Nadu & Kerala
    – Based in
    Chennai

The ideal candidate will be responsible for developing and executing robust sales strategies, building strong stakeholder relationships, and driving sustainable business growth in line with our commercial objectives. This is an
independent role
that will
report to the National Sales Manager (NSM)
. It requires a high level of leadership, strategic acumen, and an in-depth understanding of the healthcare and medical device industry.

Job Responsibilities

  • Develop and execute region-specific sales strategies to achieve revenue targets for Tracheostomy and Laryngectomy products.
  • Drive commercial growth in both government and private healthcare sectors, focusing on key specialties including ENT, Head & Neck, ICU, and Anesthesia.
  • Collaborate closely with distributor partners for both product portfolios, ensuring strategic alignment and seamless field execution.
  • Lead the creation and implementation of Account-Specific Action Plans (ASAPs) with distributor sales teams to develop high-potential hospitals and accounts.
  • Ensure 100% execution of the Annual Business Plan (ABP) and achievement of assigned annual sales budgets.
  • Drive strategic segmentation and targeting across the territory to enhance positioning and penetration of Atos Medical's product offerings.
  • Optimize the sub-distribution network to expand market reach across key cities and underserved districts.
  • Build and nurture strong relationships with key stakeholders including hospital decision-makers, HCPs, KOLs, and supply chain partners.
  • Engage with government institutions, tendering bodies, and hospital procurement teams to align product specifications and ensure proactive participation in relevant tenders.
  • Lead tender mapping, document preparation, and bidding processes to ensure timely submission, competitive positioning, and full regulatory compliance.
  • Plan, execute, and support educational and promotional activities—such as CMEs, roundtables, workshops, and conference participation in collaboration with distributor teams.
  • Conduct joint field visits, training, and coaching to support and upskill distributor sales representatives.
  • Regularly track performance metrics, analyze KPIs, and provide accurate sales reports and forecasts to the reporting manager.
  • Uphold Coloplast's Code of Conduct, compliance requirements, and core values in all interactions and business practices.

Qualifications & Experience

  • Master's degree in marketing, Business Administration, or Life Sciences.
  • 5–8 years of marketing experience in medical devices or healthcare, preferably in ENT, Head & Neck, or Critical Care segments.
  • Proven track record of executing marketing programs with measurable commercial results.
  • Strong experience in market mapping, segmentation, and data analysis.

Personal Characteristics

  • Strong commercial mindset with focus on ROI, execution, and measurable outcomes.
  • Demonstrates high integrity, accountability, and ethical standards.
  • Embodies the Coloplast Leadership Promise and lives by the company's Mission, Vision, and Values.
  • Build trust-based teams with strong collaboration and open communication.
  • Displays an entrepreneurial and creative mindset with strong coaching abilities.

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