Lead Generation

3 days ago

Remote, India APS Technologies Full time ₹ 2,40,000 - ₹ 4,80,000 per year

ApsteQ is a leading Digital Marketing and AI Automation agency. We help brands grow through high-performing ad campaigns, automation systems, and data-driven content strategies.

We're looking for our dedicated Lead Generation & Growth Manager, someone who thrives at the intersection of Performance Marketing and Content Distribution. This is a hands-on role where you'll own all inbound lead generation activities for ApsteQ.

Role Overview

This hybrid position combines the analytical skills of a Performance Marketer with the creative touch of a Content Strategist.

You'll plan, execute, and scale campaigns that bring consistent qualified leads while building our brand visibility across YouTube, Instagram, and LinkedIn.

Key Outcomes

  • Generate qualified leads across paid and organic channels.
  • Maintain ROAS-positive ad campaigns (Meta, Google, LinkedIn).
  • Ensure consistent brand visibility through YouTube long-form videos, Shorts, and IG Reels.

Core Responsibilities

  • Run & Optimize Ads: Manage and scale paid campaigns on Meta, Google, and LinkedIn Ads.
  • Content Distribution: Repurpose long-form content (YouTube, podcasts) into Reels, Shorts, and LinkedIn posts.
  • Creative Development: Write ad copy, hooks, and captions designed to convert.
  • Performance Tracking: Monitor key metrics (CTR, CPL, ROAS, booked calls) and suggest improvements.
  • Funnel Management: Optimize lead capture systems and landing pages for conversion.
  • Collaboration: Coordinate with video editors, designers, and the CEO for campaigns.
  • Tools & Automation: Use Ads Managers, Schedulers, Canva, CapCut, GA4, and TagManager to manage and automate marketing workflows.

Ideal Candidate Profile

  • 2–4 years of experience in performance marketing + content marketing roles.
  • Proven track record of generating leads for agencies or SaaS companies.
  • Strong understanding of paid media metrics (ROAS, CTR, CPC, CPL).
  • Experience creating and repurposing content for YouTube, Instagram, and LinkedIn.
  • Excellent copywriting and storytelling skills.
  • Comfortable analyzing data and making fast, iterative decisions.
  • Growth mindset, thrives in a performance-driven, startup-style environment.

What We Offer

  • Competitive salary + performance bonuses.
  • Work directly with the Founder on high-impact marketing initiatives.
  • Creative freedom to test and scale new ideas.

Join us at ApsteQ and become a driving force behind our innovative lead generation initiatives. Apply now to be a part of our dynamic team

Job Type: Full-time

Pay: ₹20, ₹40,000.00 per month

Benefits:

  • Flexible schedule
  • Leave encashment
  • Paid sick time
  • Work from home

Application Question(s):

  • What is your current monthly salary?
  • What is the expected monthly salary?
  • Check your email within 5 minutes and respond to qualify for the first round of interview.

Experience:

  • Lead generation: 1 year (Preferred)

Language:

  • English (Required)

Work Location: Remote

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