
Business Development Lead
6 days ago
Business Development Lead – Digital Agency
Location: Gurgaon
Job Type: Full-time
Job Summary
Drive the agency's growth through strategic client acquisition, revenue expansion, and market development by executing high-impact outreach and building lasting client relationships. Success will be measured against clear KPIs focused on lead generation, sales conversion, revenue targets, and client retention.
Key Responsibilities & KPIs
- Lead Generation & Client Acquisition
- Execute targeted daily outreach via emails, WhatsApp, and calls.
- KPI: 50+ qualified leads generated per month.
- KPI: 20-30% lead-to-client conversion rate.
- Sales & Revenue Growth
- Achieve/exceed monthly and quarterly revenue targets.
- KPI: Monthly revenue generated (target as per agency goals).
- KPI: 10-15% year-over-year increase in average deal size and upsells.
- Pipeline & Outreach Management
- Maintain CRM with active pipeline, follow-ups, and timely documentation.
- KPI: 40+ emails, 30+ WhatsApp messages, 20+ calls daily.
- KPI: Pipeline velocity — close deals within 60 days on average.
- Client Relationship & Retention
- Nurture client relationships for retention and upselling opportunities.
- KPI: >85% client retention rate.
- KPI: 15+ clients with upsells/cross-sells quarterly.
- Market Insight & Strategy
- Analyze market trends and adjust strategies quarterly.
- KPI: Implement at least 2 strategic outreach optimizations quarterly.
- Reporting & Collaboration
- Deliver actionable performance reports monthly/quarterly.
- Collaborate with internal teams to align growth initiatives.
- KPI: Timely delivery of reports with data-driven insights.
Qualifications
- Proven success in digital agency business development with demonstrated KPI achievement.
- Skilled with CRM, email marketing, and WhatsApp for sales outreach.
- Strong communication, negotiation, and data analysis skills.
- Spoken and written English
- Excel, Google Sheets, and reports
- Comfortable with target-driven, high-volume daily outreach work.
Job Type: Full-time
Pay: ₹15, ₹25,000.00 per month
Benefits:
- Work from home
Language:
- English (Required)
Work Location: Remote
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