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Content Marketing Manager
2 weeks ago
Content Marketing Manager - B2B Consulting
Client is a renowned strategic consulting company, is looking for a high-impact Content
Marketing Expert who can blend strategic thinking with hands-on content execution. In this role,
you'll drive content development that speaks directly to CXOs, founders, investors, and other
senior business stakeholders. You'll craft compelling narratives that position our firm as a thought
leader while keeping client-centricity at the heart of everything you create.
This role will directly report to the marketing head and support in translating their goals into
reality for the brand.
Key Responsibilities: - Narrative Development: Collaborate across business units and leadership to shape
high-quality, insight-led narratives for reports, campaigns, presentations, digital and social media
marketing, and events. - Content Creation: Write, storyboard, and co-create content across formats - articles, reports,
infographics, videos, newsletters, LinkedIn and X posts, pitch decks, and more. - Audience-Centric Messaging: Build content with an 'outside-in' perspective - aligning every
piece that deeply resonates and adds value to our audience of senior decision-makers. - Visual Storytelling: Work with design teams to ensure content is not only strong in message
but also visually impactful. - Stakeholder Collaboration: Partner closely with consultants, researchers, and leadership
teams to extract insights and align messaging. - Content Strategy: Own content calendars and ensure a steady cadence of high- impact
thought leadership and engaging content across multiple channels (LinkedIn, email, ads,
website, events, etc.). - New-age Marketing Know-How: For optimising content for search engines (SEO), AI
engines/tools (AEO), reporting, etc.
What You Bring: years of experience in content creation, storytelling, or content marketing, preferably in
B2B, consulting, or strategic services. - Strong writing and editing skills, with an ability to distill complex business ideas into compelling
content. - A keen visual sensibility and comfort working with designers on layout, storyboards, and
digital-first assets. - A strategic thinker who understands content's role in brand building and demand generation.
- Exceptional collaboration and stakeholder management skills - This is extremely critical - A client-centric mindset - always thinking from the audience's point of view, first.
Preferred Background: - Prior experience in consulting, research-led industries, or B2B tech/startups is a strong plus. - Exposure to managing or working with internal and external teams (agency/gig workers). - Familiarity with tools like HubSpot, Wordpress, and other CMS platforms is desirable.
Why Join Us? - Opportunity to work at the intersection of business, strategy, and storytelling. - Be part of a high-impact team shaping the voice of a leading strategic consulting firm. - Work closely with senior leadership and thought leaders on marquee content. - Fast-paced, collaborative, and entrepreneurial work culture.