Social Media Strategist
15 hours ago
About the Role:
We are looking for a
Social Media Specialist
with a proven track record of scaling and managing large social media platforms—especially
Instagram and LinkedIn
. If you've built communities, cracked the algorithm, and know how to drive both engagement and follower growth for a media or content-led brand, we want to talk to you.
Key Responsibilities:
- Own and execute the content strategy for Instagram, LinkedIn, and other platforms
- Drive follower growth, engagement, and reach through smart content planning, trend-mapping, and platform-specific storytelling
- Collaborate with editorial, design, and video teams to create platform-native content
- Analyze performance metrics and constantly optimize content formats, posting times, and strategies
- Manage influencer collaborations, social partnerships, and reels strategy where applicable
- Stay updated with the latest social media trends, tools, and platform updates
Requirements:
- 3+ years of hands-on experience managing social media for a fast-paced media, publishing, or content-first brand
- Demonstrated success in growing Instagram and LinkedIn handles to significant scale (10k–100k+)
- Strong understanding of social media analytics, performance tools, and content formats
- Creative mindset with sharp copywriting skills and an eye for visual storytelling
- Comfortable working in a high-ownership, fast-paced team
Bonus Points For:
- Experience with paid social media marketing and boosting strategy
- Experience using tools like Buffer, Hootsuite, Meta Business Suite, or SproutSocial
- Strong network in the media/tech ecosystem
Preferred Industry:
Media / Content / Digital Publishing
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