Senior Manager – Brand Strategy

1 week ago

Mumbai Metropolitan Region, India 3ioNetra | Spiritual Tech Full time ₹ 12,00,000 - ₹ 15,00,000 per year

Senior Manager – Brand Strategy (Creative)

Location: On-site | Bandra East, BKC, Mumbai

Experience: 8–10 Years

CTC: ₹12–15 LPA

About 3ioNetra

At 3ioNetra, we are on a mission to create innovative solutions that inspire, connect, and engage. Our culture thrives on creativity, collaboration, and a shared passion for excellence. We're now looking for a dynamic Brand Strategist to lead our brand presence and create impactful, sales-driven marketing narratives that resonate with our audience.

The Opportunity

As our Senior Manager – Brand Strategy, you will be the custodian of our brand identity—shaping strategies, overseeing campaigns, and ensuring that every brand touchpoint reflects our vision while driving measurable business growth. This is a high-visibility role where your strategic thinking and commercial acumen will directly influence how we connect with the market, strengthen our positioning, and boost revenue.

Key Responsibilities

  • Develop and execute a
    holistic marketing strategy
    across digital, social, offline, and experiential channels.
  • Build a strong
    brand identity and positioning
    consistent with business goals and customer expectations.
  • Design and manage
    integrated campaigns
    for product launches, promotions, and events.
  • Oversee
    digital marketing efforts
    including SEO, SEM, paid ads, and social media engagement.
  • Drive
    content strategy
    (social media, blogs, newsletters, offline collaterals, advertising).
  • Collaborate with leadership, sales, and product teams to align marketing with business objectives.
  • Manage and optimize
    marketing budgets
    , ensuring ROI-driven decision-making.
  • Track, analyze, and report marketing performance metrics, recommending improvements.
  • Identify and build strategic partnerships, sponsorships, and collaborations.
  • Lead, mentor, and build a high-performing marketing team.

What We're Looking For

  • 7–12 years of experience in marketing strategy, brand management, or integrated marketing roles preferably in consumer-focused sectors.
  • Proven success in creating and implementing end-to-end marketing strategies.
  • Strong understanding of both digital and offline marketing ecosystems.
  • Excellent leadership, communication, and stakeholder management skills.
  • Experience in managing budgets and delivering ROI-focused campaigns.
  • Bachelor's/Master's degree in Marketing, Business Administration, or related field (MBA preferred).
  • Demonstrated success in managing large-scale, cross-channel marketing campaigns with a measurable sales impact.
  • Strong leadership, project management, and stakeholder management skills.
  • Excellent storytelling, communication, and presentation abilities.
  • Proficiency in MS Office; familiarity with analytics tools, CRM platforms, and marketing automation software is a plus.
  • Ability to thrive in a fast-paced environment, balancing creativity with analytical thinking.

Why Join Us?

  • Be part of a fast-growing brand with a strong market vision.
  • Work in a collaborative, creative, and innovation-driven environment.
  • Opportunity to take ownership and make a measurable impact on brand and sales growth.
  • Competitive compensation aligned with your expertise and market standards.

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