
Brand Strategy Manager
21 hours ago
Role: Brand Strategy
Location: Mumbai
Key Responsibilities:
-Develop and refine brand frameworks.
-Drive brand innovation agenda.
-Lead market/competitor analysis and translate insights into actionable strategies.
-Integrate AI into analytics, brand tracking, and customer experience.
-Ensure cross functional alignment across marketing, design, and sales.
-Track brand performance metrics ( consideration, conversion, experience).
-Prepare high impact presentations and reports for senior leadership.
Skills and Qualifications:
-6 to 10 years of experience in consulting, brand strategy, or marketing (consumer
companies)
-Strong analytical, strategic, and problem solving skills
-Proven experience with AI/automation in brand or analytics is an advantage
-Excellent communication, presentation, and stakeholder management skills
Personal Attributes:
-Strategic yet execution focused
-Collaborative and proactive
-Passion for brands, design, and innovation
-Strong storytelling and influencing ability
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