Performance Marketing Manager

2 days ago


Mumbai Metropolitan Region, India Altraize Full time ₹ 1,50,00,000 - ₹ 2,00,00,000 per year

Must-Have Skills

  • 4–8 years of hands-on experience in Performance Marketing
  • Proven track record in managing large-scale budgets (₹20 Cr+ annually) with strong focus on ROI
  • Must have worked in or with a company that has ₹100 Cr+ annual revenue.
  • Expertise in running campaigns on Google Ads, Meta (Facebook/Instagram), LinkedIn, and other digital media platforms
  • Strong understanding of marketing funnels, analytics, attribution models, and campaign automation.
  • Experience with tools like Google Analytics, Google Tag Manager, Meta Business Suite, LinkedIn Campaign Manager, and CRM systems.

Good-to-Have Skills

  • Analytical mindset with strong reporting skills.
  • Excellent leadership and communication skills with experience managing cross- functional teams.
  • Experience in international performance campaigns is a plus.

Academic Qualifications

  • Graduate

Requirements

  • Location: Mumbai, Andheri- Marol
  • Job T ype: Full-time
  • Shif t T imings: Work from Office

Roles And Responsibilities

  • Plan, execute, and optimize performance marketing campaigns across Google, Facebook, Instagram, LinkedIn, and other digital channels.
  • Drive high-quality lead generation, customer acquisition, and brand engagement across international markets.
  • Manage and optimize marketing budgets exceeding ₹20 Cr, ensuring efficient cost per acquisition (CPA) and return on ad spend (ROAS).
  • Conduct deep-dive market research to identify trends, target audiences, and competitive insights for global campaigns.
  • Continuously test and refine ad creatives, bidding strategies, landing pages, and messaging through A/B testing and analytics.
  • Collaborate closely with creative and content teams to produce high-performing ad creatives, videos, and copy.
  • Analyze performance data to generate weekly/monthly reports and strategic recommendations for senior stakeholders.
  • Work with international teams to ensure cultural and linguistic customization of campaigns.
  • Lead a high-performing performance marketing team, set KPIs/KRAs, and track team outcomes.

Skills: performance marketing,campaigns,google analytics,meta ads,google tag manager,team management,facebook,instagram,google,linkedin



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