Performance Marketing Manager
3 days ago
Talasha has been mandated to hire a
Performance Marketing Manager (Amazon Advertising)
for a Mumbai based, series B Funded, direct to consumer brand that develops innovative educational products and games that build core skills in children. Backed by Sequoia Capital, Sofina Ventures, etc, they are a profitable company and have grown exponentially by selling their products in 20+ countries
Responsibilities -
- Build & own a robust performance marketing strategy for amazon PPC campaigns across geographies
- Execute & optimise the amazon PPC campaigns
- Optimise conversions studying relevant search terms using tools like helium & brand analytics, optimise bidding strategies and target relevant audiences
- Report & optimise the amazon advertising metrics on a periodic basis including the CTRs, impressions, conversion rates etc
- Deliver the ROI/ROAS targets & own the performance marketing P&L
- Study competitor strategy & advertising benchmarks
Good to have -
- At Least 2 years experience in amazon advertising (AMS)
- Data driven & strong analytical skills
- Proficiency in excel
- Mumbai based
CTC - Upto Rs.12 Lakhs (Based on last drawn)
Location - Worli, Mumbai
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