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Senior Business Development Manager
2 weeks ago
Job Title:
Senior Business Development Manager (Digital Marketing Sales)
Department:
Sales & Growth
Location:
Madhapur, Hyderabad
Employment Type:
Full-time
Reports To:
COO
Role Overview :
We're seeking a high-performing Senior Business Development Manager with proven experience selling digital marketing services (SEO, Performance Marketing, Social Media, Web/App, Content, Marketing Automation). You'll own the full sales cycle—from prospecting and consultative discovery to solution design, proposal, negotiation, and handoff to delivery—while building repeatable revenue across SMB, mid-market, and enterprise accounts.
Key Responsibilities
- Pipeline Ownership:
Build and manage a high-velocity pipeline through outbound prospecting, inbound lead qualification, referrals, partnerships, and events. Maintain hygiene in CRM with accurate stages, notes, and next steps. - Consultative Selling:
Lead discovery to diagnose prospect needs, challenges, budgets, and timelines. Translate business goals into tailored solutions across SEO, Paid Media (Meta/Google/YouTube), Social, CRO, and Web Development. - Solution Design & Proposals:
Collaborate with strategy/tech teams to craft SOWs, proposals, and media plans. Present ROI models, case studies, and timelines with clear deliverables and pricing. - Forecasting & Reporting:
Own weekly/monthly forecasts, win/loss analysis, and funnel metrics (MQL→SQL→Opportunity→Closed Won). Present insights to leadership. - Negotiation & Closing:
Handle objections, procurement, and legal terms (MSA/SLA/NDA). Optimize for LTV, margin, and scalable delivery. - Account Expansion:
Drive upsell/cross-sell opportunities (retainers, add-on services, new geographies). Build executive relationships and secure multi-quarter renewals. - Market Intelligence:
Track category trends, competitor offerings, and pricing; provide feedback to product/marketing for positioning and collateral. - Collaterals & Enablement:
Maintain case studies, pitch decks, battle cards, and proposal templates. Support marketing with webinars, events, and partnerships. - Handover & Governance:
Ensure tight transition to delivery with clear scope, KPIs, comms cadence, and success criteria documented.
Requirements :
- 5–10 years in
agency-side
sales/business development; at least 3+ years selling
digital marketing solutions
end-to-end. - Proven track record of meeting/exceeding quarterly revenue targets and building multi-lakh/multi-million pipelines.
- Strong understanding of SEO, Paid Media, Social, Web/CRO, and analytics to sell credibly; ability to work with strategists to scope complex solutions.
- Excellent communication, presentation, and stakeholder management with C-level and marketing leadership.
How to Apply :
Send your resume to
[]
with subject:
"Application – Sr. BDM (Digital Marketing)"
