Business Development Manager

About Zydus Wellness

Zydus Wellness, an FMCG leader, develops manufactures, and markets health and wellness products,

integrating healthcare, skincare, and nutrition. Founded in 1988 with Sugar Free, India's first zero-

calorie sugar replacement, it now manages seven global brands, including Complan, Glucon-D,

Everyuth, and Nutralite. The company serves over 50 million families and supports more than 90,000

dairy farmers and 2,000 MSMEs.

With a focus on research, quality, and innovation, Zydus Wellness operates on core pillars of

manufacturing integrity and supply chain efficiency. Headquartered in Ahmedabad and Mumbai, it runs

four manufacturing facilities across India and eight co-packing facilities in India, Oman, and New

Zealand. Listed on the Bombay and National Stock Exchanges, Zydus Wellness is led by Chairman Dr.

Sharvil Patel and CEO Tarun Arora, serving customers in over 25 countries across three continents.

Get to know our organization - Click on the below links

1. Company Website

2. Zydus Corporate Park

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Business Development Manager - Food Service

Functional Reporting: Branch Head / Zonal Sales Manager - FS

Administrative Reporting: Branch Head / Zonal Sales Manager - FS

Location: Branch Office

Role Purpose:

This role is responsible to drive Secondary Sales in Food Service (HoReCa) Key Account Channel in the

assigned territory.

Key Accountabilities/ Responsibilities:

1. Financial:

Responsible to drive Secondary Sales in Markets assigned.

Understand and ensure profitable / sustained growth of business and strong orientation to

commercial terms, profitability calculations etc.

2. Customer:

Identify Foodservice Key Accounts (National and International Chain Accounts) across Region

and align coverage through team of Key Account Executives where Zydus does not have

presence fostering new business development.

Visit regularly and build strong connect with Key Accounts Stake holders for sales of Zydus

products.

Identify requirements of Food Service Key accounts, acquire by conducting demonstration/

sampling/ customization along with Chef Support, of Zydus products and ensure regular

supplies through RDS.

Evaluate consumption, sign Purchase Contract with the accounts, and ensure Volumes and

supplies on monthly basis.

Identify opportunities in alternative Bulk Institutional channels for Zydus products, eg. Bakery

Manufacturing, Food Industries, etc.

3. Process:

Coordinate with RDS & Branch team for commercials such as Collections, Claims etc.

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Appraise the organisation on regular intervals about the Competetor activities such as New

Products / Packs, Schemes etc.

Gather data on Competitor pricing, Sales, Customer base etc and analyse sales data and past

trends on a continuos basis.

4. People:

Manage and Develop, Key Account Executives creating a high performing team.

Key Deliverables:

Sales Targets Achievement: Meeting or exceeding sales goals set for the segment, often

measured in revenue, volume of orders, or number of new accounts.

Client Acquisition and Retention: Identifying and acquiring new clients while maintaining and

strengthening relationships with existing clients in the industry.

Market Penetration and Expansion: Expanding the company's presence in the sector by

targeting new geographic areas, market segments, or product lines.

Customer Relationship Management: Building and nurturing strong relationships with key

decision-makers and influencers in the sector to drive repeat business and customer loyalty.

Product Knowledge and Promotion: Demonstrating a deep understanding of the company's

products and services, and effectively promoting these to meet the specific needs of the market.

Order Management and Coordination: Ensuring accurate order processing, timely delivery,

and coordination with the logistics and supply chain teams to meet customer expectations.

Key Interactions:

Area Sales Manager

Zonal Sales Manager

Branch Commercial Manager

Branch Logistics Manager

Business Process Associate

Channel Business Partner (RDS)

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Key Dimensions:

Individual Contributor

Educational Qualifications:

Graduate / MBA Preferred

Experience (Type & Nature):

Minimum 2 to 3 years of experience in handling Institutional sales preferably in Key Accounts

HORECA with good communication skills in English and regional language.

Functional Competencies

Good Knowledge and understanding of Institutional Sales

Sound Knowledge of Sales Fundamentals

Having hands on experience in Sales Force Automation (SFA)

RDS Management including ROI

Behavioral Competencies:

Result Oriented

Analytical Ability

Takes Initiative

Negotiation & Problem Solving

Good written & oral communication

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