GTM and Product Generalist

3 days ago


Bengaluru, Karnataka, India Plotline Full time ₹ 12,00,000 - ₹ 36,00,000 per year
GTM/Product Generalist
Introduction

Join Plotline as a GTM/Product Generalist and be at the intersection of strategy, product development, and market execution. This role is designed for high-caliber professionals from premier institutions who thrive in ambiguous, fast-paced environments and can drive business impact across multiple functions.

  • Work directly with founders to shape product strategy and go-to-market execution

  • Own critical business initiatives that directly impact revenue and growth metrics

  • Be part of building a world-class SaaS platform with global ambitions

  • Leverage your analytical and strategic thinking skills in a high-growth environment

We're looking for exceptional talent who can think strategically, execute tactically, and adapt quickly in our dynamic startup environment.


About This Role
  1. Strategic Alignment Gap - Ensuring product development aligns with market needs and business objectives

  2. Go-to-Market Execution - Bridging the gap between product capabilities and market positioning

  3. Cross-Functional Coordination - Ensuring seamless collaboration between product, sales, marketing, and customer success teams

This is an opportunity to have outsized impact in a growing company and develop expertise across the entire org.


Outcomes Expected

Q2 Objectives: Complete end-to-end ownership of 1 product launch or GTM campaign generating $50K+ pipeline

Year 1 Objectives: Contribute directly to $500K+ in new ARR through strategic initiatives and process improvements


Responsibilities - Strategic Execution & Analysis

Strategic Planning & Analysis - Conduct deep-dive analyses on market opportunities, competitive landscape, and business performance

Product Strategy & Coordination - Conduct customer research and market analysis to inform product priorities. Work closely with product and engineering teams to ensure market-driven product development

Go-to-Market Execution - Support development and refinement of messaging, positioning, and sales enablement materials


Requirements

Professional Experience

  • 2-4 years of experience in strategy consulting, investment banking, or high-growth startups

  • Demonstrated experience with analytical problem-solving and strategic thinking

Core Skills

  • Exceptional analytical and quantitative skills with ability to derive insights from complex data

  • Strong communication and presentation skills for executive-level audiences

Competencies

Strategic Thinking

  • Ability to see the big picture while maintaining attention to detail

  • Develops frameworks and structured approaches to complex problems

  • Comfortable with ambiguity and can thrive in fast-changing environments

  • Balances analytical rigor with practical business considerations

Execution Excellence

  • Takes ownership of projects from conception to completion

  • Manages multiple priorities and stakeholders effectively

  • Drives results through influence and collaboration rather than authority

  • Consistently delivers high-quality work on time

Learning Agility

  • Quickly grasps new concepts, industries, and business models

  • Actively seeks feedback and continuously improves performance

  • Adapts communication style and approach based on audience and context

  • Stays current with industry trends and best practices

Analytical Rigor

  • Structures problems logically and develops hypothesis-driven approaches

  • Comfortable working with large datasets and deriving actionable insights

  • Validates assumptions through data analysis and market research

  • Communicates complex analyses in simple, compelling narratives

Collaboration & Communication

  • Builds strong working relationships across all levels of the organization

  • Facilitates productive discussions and drives consensus among stakeholders

  • Presents complex information clearly to both technical and non-technical audiences

  • Actively listens and incorporates diverse perspectives into solutions

Entrepreneurial Mindset

  • Comfortable with the pace and uncertainty of a startup environment

  • Takes initiative and identifies opportunities without being directed

  • Balances perfectionism with the need for speed and iteration

  • Thinks creatively about resource constraints and scalable solutions

Benefits & Growth Opportunities

Compensation & Equity

  • Competitive salary commensurate with experience and background

  • Performance-based bonuses tied to company and individual success

Professional Development

  • Direct mentorship from experienced founders and executives

  • Clear path to senior leadership roles as the company scales

Work Environment & Tools

  • Best-in-class tools and technology (MacBook Pro, premium software licenses)

  • Modern office space with collaborative work environment

Unique Opportunities

  • Gain expertise across multiple business functions in a high-growth environment

  • Build relationships with top-tier investors, advisors, and industry leaders

  • Opportunity to define processes and strategies that will scale with the company

  • Exposure to board meetings and strategic planning at the highest levels

Ready to make an impact? If you're excited about the intersection of strategy, product, and growth in a fast-paced SaaS environment, we'd love to hear from you.

This role offers the unique opportunity to leverage your consulting/strategy background while building deep expertise in product management and go-to-market execution. You'll work on challenging problems that directly impact business outcomes while developing skills that will serve you throughout your career in tech and beyond.


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