Performance Marketing Manager

19 hours ago


Hyderabad, Telangana, India Simplify Wellness Full time ₹ 6,00,000 - ₹ 18,00,000 per year

Performance Marketing Manager (Meta | YouTube | WhatsApp)

Role Summary:

Youll own performance marketing across Facebook, YouTube, and WhatsApp — driving growth through rapid experiments, smart iteration, and deep platform understanding. You'll live in data, learn fast, and use insights to push efficiency and scale every week.

What You'll Do:

  • Run and optimize campaigns end-to-end — Meta, YouTube & WhatsApp.
  • Launch fast experiments to test creatives, audiences, and funnels.
  • Track and improve key metrics — CAC, CTR, CPA, ROAS, retention.
  • Diagnose issues fast — creative, audience, tracking, or algorithmic.
  • Stay ahead of platform and algorithm changes; adapt strategies quickly.
  • Map and improve full-funnel journeys from click to conversion.
  • Share insights and next steps with the Growth team weekly.

What You Bring:

  • 3–6 years in performance marketing across Meta, YouTube, or WhatsApp.
  • Advanced command of Meta Ads Manager & Google Ads.
  • Deep comfort with data, pixels, and event tracking.
  • Strong grasp of funnels, attribution, and creative performance.
  • Obsession with testing, learning, and iterating fast.
  • A growth mindset and ability to collaborate with creative and tech teams.

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