Brand Manager

1 day ago

Gurgaon, Haryana, India Adsparkx Full time ₹ 12,00,000 - ₹ 36,00,000 per year

Job Title: Brand Manager

Experience Required:
6+ Years in Content Strategy, B2B or SaaS Marketing

Role Overview:

In this role, you'll be responsible for
leading our brand storytelling efforts across two key verticals
:

  • Thought Leadership & Executive Branding
    : Collaborating closely with leadership to amplify the company's voice and expertise in AI-driven and next-gen marketing practices.
  • Product-Led Content Strategy
    : Driving awareness, engagement, and adoption of our flagship SaaS product through content campaigns across channels.

You'll work across teams—product, growth, design, and leadership—to build a content engine that drives influence, community, and growth.

Key Responsibilities:

  • Lead the overall content marketing strategy to support brand, growth, and product objectives.
  • Create and manage content across formats—long-form, short-form, video scripts, case studies, newsletters, etc.
  • Collaborate with leadership to craft and publish thought leadership content on industry trends, innovation, and AI.
  • Own the brand tone, messaging framework, and storytelling consistency across platforms.
  • Develop content calendars, campaign plans, and performance dashboards.
  • Identify and tap into new distribution channels—forums, newsletters, events, podcasts, and niche communities.

Ideal Candidate Profile:

  • 6+ years of experience in B2B/SaaS content marketing, with a strong grasp of growth and narrative strategy.
  • Strong editorial, writing, and storytelling skills across different formats and tones.
  • Experience working closely with founders or senior leaders on thought leadership or executive brand positioning is a plus.
  • Strategic mindset with execution chops—you can own end-to-end content projects from idea to distribution.
  • Ability to work cross-functionally and thrive in fast-moving, startup environments.

Bonus Points For:

  • Experience in the AI, marketing tech, or creator economy space.
  • Familiarity with tools like Notion, Canva, Descript, N8N, Semrush, etc.
  • A portfolio that shows clarity of thinking, originality, and a knack for shaping influence through content.

What We Offer:

  • The opportunity to build an influential brand from the ground up.
  • High ownership, high visibility role working directly with the leadership team.
  • Fast-paced, no-politics, creative work culture.
  • Competitive compensation, creative freedom, and growth path.

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