
Facebook/meta Ads Executive
2 days ago
**Facebook/Meta Ads Executive (1-3 Years Exp.)**
**Location**: Gurgaon, Sector 15
**Company**: Genzway (Performance Marketing Agency)
**Salary**: ₹25,000 - ₹45,000/month
**Experience**: 1 to 3 Years
**Type**: Full-time, In-office
**About Genzway**:
Genzway is a result-driven performance marketing agency.Genzway is a new-age marketing agency built for brands that want to stand out in the digital chaos. We specialize in performance marketing, meme marketing, content creation, and influencer collaborations, designed to capture attention and drive real results. At Genzway, creativity meets data to deliver campaigns that actually convert
**Role Overview**:
We’re looking for a smart and creative **Facebook/Meta Ads Executive** who understands the ad ecosystem and knows how to make the algorithm work in our favor. You'll work closely with content, design, and strategy teams to drive real results for brands.
**Key Responsibilities**:
- Plan, launch & optimize Facebook and Instagram ad campaigns (cold, retargeting, lookalike, etc.)
- Analyze ad performance (CTR, ROAS, CAC, Hook Rate, Hold Rate, etc.)
- Run A/B tests on creatives, audiences & placements
- Manage catalog-based and dynamic product ads for e-commerce clients
- Track and report daily performance with insights
- Stay updated with Meta ad policy changes & trends
**Who Should Apply**:
1-3 years of hands-on experience in Meta Ads
Strong understanding of ad metrics & performance funnel
Experience with Shopify, GTM, Meta Pixel & Events Manager
Good command over ad copy and creative feedback
Agency experience preferred
Must be available for full-time in-office role in **Gurgaon**
**Job Types**: Full-time, Permanent
Pay: ₹25,000.00 - ₹45,000.00 per month
Schedule:
- Day shift
Supplemental Pay:
- Yearly bonus
Work Location: In person
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