Performance Marketer

1 day ago

Kochi MGRoad Kochi Kerala, India Software Review Mart Full time

The Senior Performance Marketer will develop and execute comprehensive strategies across paid search, social media, display, and other performance-driven channels. You will lead campaign management, optimization, and reporting to ensure client and business growth objectives are consistently met.
- Develop, execute, and optimize performance marketing strategies across multiple digital platforms (Google Ads, Facebook, LinkedIn, etc.).
- Analyze campaign performance to uncover insights, refine tactics, and maximize ROI.
- Collaborate with cross-functional teams to align campaigns with product launches, brand goals, and audience targeting.
- Lead testing strategies for ads, landing pages, and funnels to improve conversion rates and reduce customer acquisition costs (CAC).
- Generate detailed performance reports, presenting insights and recommendations to senior management and clients.
- Stay current with digital marketing trends, tools, and best practices to enhance campaign success.

**Requirements**:

- 6+ years of experience in performance marketing with a proven track record of driving revenue and ROI.
- Strong proficiency in Google Analytics, Google Ads, Facebook Business Manager, and other key platforms.
- Excellent analytical skills and a data-driven approach to strategy and problem-solving.
- Experience managing budgets and optimizing campaigns for maximum efficiency and effectiveness.
- Familiarity with A/B testing, conversion rate optimization, and audience segmentation.
- Effective communication and presentation skills.

Pay: ₹50,000.00 - ₹80,000.00 per month

**Experience**:

- total work: 6 years (preferred)

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