Retention Marketing Executive

2 weeks ago


Jaipur Rajasthan, India Jisora Full time

Job Title: Retention Marketing Manager

Location: Jaipur

Brand: Jisora

Experience: 2-5 years

Type: Full-time

About Jisora:
Jisora is a fast-growing comfortwear brand designed for modern Indian women. From loungewear to western co-ords, we blend effortless style with breathable fabrics — and we’re now scaling fast across D2C and marketplaces. We’re looking for someone who can turn one-time buyers into loyal brand fans.

**Responsibilities**:

- Build and optimise automated flows (welcome, abandoned cart, post-purchase, etc.)
- Manage customer segmentation and personalise messaging by behaviour, RFM, or order history
- Create and manage loyalty/referral program communication
- Work closely with creative team for visual assets
- Run regular A/B tests to improve open rates, CTRs, and conversions
- Monitor campaign performance and share weekly reports
- Coordinate with support and logistics teams to close negative feedback loops

**Requirements**:

- 2-5 years in retention/lifecycle marketing at a D2C or e-commerce brand
- Strong command of tools like Klaviyo, Interakt, WebEngage, or similar
- Copywriting instincts (you can write sharp, clean, brand-aligned messages)
- Data fluency — you don’t guess, you test
- Understanding of women-centric fashion or lifestyle segment is a bonus

Pay: ₹20,000.00 - ₹25,000.00 per year

Schedule:

- Day shift

Work Location: In person


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