Performance Marketing Executive

6 days ago

Mumbai Maharashtra, India Blox.xyz Full time

**Responsibilities**
- Manage all the digital campaigns from ideation to media planning to optimization and performance analysis.
- Plan and execute all digital marketing, including SEM, Video advertising, display advertising campaigns, and Native ads.
- Optimization of PPC ads, Video, Mobile, And Display campaigns
- Active management of performance marketing campaigns to ensure good ROI
- Ensure all the digital projects are in line with a performance goal
- Overseeing and tracking digital activities weekly, monthly, quarterly, half-yearly, and yearly.
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Proven track record of meeting and exceeding targets with a Digital Marketing background. Experience in Search Engine Marketing (SEM) specifically Google ads
- Experience working with popular keyword tools (Google, Word Tracker, Keyword Discovery, SEMrush etc.)
- Developing and implementing SEM strategies for the PPC campaigns.
- Monitoring and reporting usage statistics and other relevant data.
- Knowledge of PPC programs and optimizing data gathered from both organic and paid sources.
- Conducting Research and recommending new PPC platforms and opportunities. Ability to write effective ad copies across PPC platforms.
- High-level proficiency in MS Excel, PowerPoint, and Word
- In-depth understanding of Google Analytics, Google Tag Manager, and other measurement tools.
- Hands-on experience in A/B testing

**Skills**
- Digital Media campaign strategy and execution
- Ability to run PPC ads, set up and run marketing campaigns on digital marketing tools
- Ability to plan and execute marketing activities with timelines
- Good understanding of SEM/SEO
- Excellent communication and interpersonal skills
- Excellent command of the English language
- Google Ads, Google Analytics certificate preferred.

**Qualifications / Experience**
- At least 1-2 years of digital marketing experience.
- Should have hands-on experience in running campaigns, PPC ads, Display Ads, and Video Ads.
- Prior experience of working in real estate Campaigns agency background preferred

Pay: ₹35,000.00 - ₹45,000.00 per month

**Benefits**:

- Health insurance
- Provident Fund

Schedule:

- Day shift
- Fixed shift
- Monday to Friday
- Weekend availability

Work Location: In person

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