Field Sales Officer

20 hours ago

Bengaluru Karnataka, India Shri Bajrang Alliance Ltd. (Agro Division) Full time

**Job Description - Sales Officer (HoReCa Sales)**

**Company**: Goeld Frozen Foods
**Location**: Bangalore
**Experience**: 3 - 5 years

**About Goeld Frozen Foods**

Goeld Frozen Foods is a rapidly growing **100% vegetarian frozen food brand**, delivering premium quality and innovative products to customers across **retail, modern trade, and HoReCa (Hotels, Restaurants & Catering)** segments. With a strong commitment to taste, quality, and customer delight, we are expanding our footprint nationwide and internationally. We are looking for a **Sales Officer - HoReCa Sales** in **Bangalore** to strengthen our presence in the South Indian market.

**Role Overview**

The **Sales Officer - HoReCa Sales** will be responsible for driving HoReCa business growth in Bangalore by acquiring new customers, maintaining strong client relationships, and achieving sales targets in the frozen food industry. The role requires a strong network in the HoReCa segment and proven experience in frozen foods sales.

**Key Responsibilities**
- Develop and expand the **HoReCa customer base** (hotels, restaurants, caterers, QSR chains, and institutional clients) in Bangalore.
- Build and sustain strong relationships with chefs, purchase managers, and F&B decision-makers.
- Conduct **product demonstrations, tastings, and promotional activities** to drive product acceptance and brand visibility.
- Coordinate with distributors and channel partners to ensure smooth order execution and timely supply.
- Monitor competitor activities, pricing strategies, and emerging market trends to provide actionable insights.
- Consistently achieve assigned **monthly, quarterly, and annual sales targets**.
- Maintain accurate sales records, prepare reports, and share forecasts with management.

**Qualifications & Experience**
- Graduate/Postgraduate in Business, Marketing, or related field.
- **3-5 years of proven sales experience in the frozen food industry with a focus on HoReCa sales (mandatory).**:

- Strong client network in Bangalore’s HoReCa market.
- Track record of consistently achieving or exceeding sales targets.
- Excellent communication, negotiation, and interpersonal skills.
- Self-motivated, proactive, and capable of working independently.
- Willingness to travel within the assigned region for client visits and business growth.

**What We Offer**
- Opportunity to represent one of India’s fastest-growing frozen food brands.
- Direct exposure to premium HoReCa clients in a key market like Bangalore.
- A collaborative, entrepreneurial, and growth-oriented work culture.

**Job Types**: Full-time, Permanent

Pay: ₹20,000.00 - ₹25,000.00 per month

**Benefits**:

- Health insurance
- Leave encashment
- Provident Fund

**Experience**:

- B2B sales: 2 years (required)

**Location**:

- Bangalore, Karnataka (required)

Work Location: In person

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