
Field Marketing Executive
2 days ago
The primary responsibility of this role is to drive sales and brand awareness for the women's outwear startup through offline channels. Key responsibilities include:
Sales:
- Identify and acquire new retail partners.
- Build strong relationships with existing retailers and distributors.
- Negotiate favorable terms and conditions with retailers.
- Achieve and exceed sales targets.
- Monitor market trends and adjust sales strategies accordingly.
Marketing:
- Plan and execute effective marketing
campaigns, including trade shows,
exhibitions, and in-store promotions.
- Develop and implement marketing collaterals, such as product catalogs, lookbooks, and sales presentations.
- Conduct market research to identify potential opportunities and challenges.
- Analyze sales data to identify trends and opportunities.
Customer Relationship Management:
- Build and maintain strong relationships with customers and retailers.
- Address customer inquiries and resolve issues promptly.
- Provide excellent customer service.
Key Result Areas (KRAs):
- Sales Achievement: Achieving and exceeding monthly, quarterly, and annual sales targets.
- Retailer Acquisition: Acquiring a specified number of new retail partners.
- Market Penetration: Increasing brand visibility and market penetration in target regions.
- Customer Satisfaction: Maintaining high levels of customer satisfaction.
- Operational Efficiency: Efficiently managing sales and marketing activities.
- Cost Control: Managing expenses within budget.
**Job Types**: Full-time, Part-time
Pay: ₹25,000.00 - ₹41,405.91 per month
Expected hours: 24 - 36 per week
**Benefits**:
- Cell phone reimbursement
- Provident Fund
Schedule:
- Day shift
- Weekend availability
Application Question(s):
- Have you done sales or marketing for woman’s fashion wear brand or startup ?
**Education**:
- Bachelor's (required)
**Experience**:
- Fashion retail: 2 years (required)
- Retail sales for woman’s fashion brand: 1 year (preferred)
**Language**:
- English (preferred)
License/Certification:
- Degree or diploma in fashion / brand marketing (required)
Willingness to travel:
- 50% (preferred)
Work Location: In person
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