B2B Sales Manager

2 hours ago

Pune, Maharashtra, India Frido Full time

Job Title : B2B Sales Manager – Office Chairs

Location : Pune (Includes PAN India travel)

Job Type : Full-Time Experience: 3–7 years in B2B sales, preferably in office furniture, ergonomic solutions, or workspace innovation

About Frido

Frido is dedicated to enhancing daily living through innovative, ergonomic solutions that promote comfort and well-being. Our mission is to design the next generation of products to empower people to walk, sit, and sleep better. Each product we create is fueled by the same passion that drove us to innovate from day one: to give people the freedom to do more. Join us in our mission to transform everyday struggles into freedom and joy. Discover Frido, and experience the freedom to live life your way. As pioneers in ergonomic products, our new Frido Office Chair range blends advanced comfort with workplace efficiency. We are now expanding our presence in corporate and institutional spaces — and are looking for a B2B Sales Manager who can drive this growth across key industries and geographies.

Key Responsibilities :

● Lead B2B Sales for the office chair product line targeting corporates, startups, coworking spaces, government institutions, and resellers.

● Build a pipeline of qualified leads through cold outreach, referrals, events, and strategic partnerships.

● Conduct client presentations, demos, and trials, highlighting product features and ergonomic benefits.

● Collaborate with marketing to develop sales collaterals, pitch decks, and product kits tailored for different industries.

● Handle the end-to-end sales cycle from prospecting to closing, including pricing, negotiations, and contracts.

● Track sales performance using CRM tools and provide regular reports and forecasts.

● Gather market intelligence, competitor insights, and customer feedback to influence product strategy.

Requirements :

● Proven track record in B2B sales, preferably in office furniture, interiors, or related sectors.

● Strong network of decision-makers in HR, admin, procurement, and workspace planning roles. ● Excellent communication, negotiation, and presentation skills.

● Understanding of ergonomics, design trends, and modern workplace needs is a strong plus.

● Willingness to travel as required for meetings, trade shows, or installations.

Nice to Have :

● Experience in selling to corporate real estate teams, architects, or interior designers.

● Exposure to workspace planning or facilities management solutions.

● Ability to work in a fast-paced, startup-like environment.

Interested candidates must send an email with their CV and a brief about themselves to and include the following details as well.

Current CTC, Expected CTC, Notice Period, Relocation to Pune, Availability for an interview.

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