
Retention and Loyalty Specialist
6 days ago
We are seeking a skilled Retention and Loyalty Specialist to join our team. In this role, you will be responsible for developing and executing customer retention strategies across various categories.
About the Role- You will plan and execute the CRM campaign calendar, ensuring seamless execution and coordination with internal stakeholders.
- Manage daily business-as-usual tasks and collaborate with cross-functional teams, including creative, category, product, and analytics teams.
- Design customer journeys that cater to lifecycle touchpoints, driving engagement and loyalty.
- Build dashboards and report on campaign performance, identifying areas for improvement.
- A minimum of 3-5 years of experience in customer retention or lifecycle marketing, preferably in consumer tech or e-commerce.
- Strong understanding of segmentation, personalization, and journey mapping principles.
- An analytical mindset with expertise in campaign reporting and A/B testing.
- Familiarity with CRM and attribution tools, such as Clevertap, MoEngage, and Branch.
- Excellent communication and stakeholder management skills.
We provide a dynamic and supportive work environment that encourages innovation and growth. Our ideal candidate is a motivated and driven individual who thrives in a fast-paced environment.
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