Marketing Branding Strategist

5 hours ago


Aurangabad, Maharashtra, India Aptita Full time

Aptita is seeking a Marketing Branding Strategist to strengthen market positioning and increase brand recognition. The successful candidate will develop and implement innovative branding strategies across multiple social media platforms, drive engagement and boost brand visibility.

Key Responsibilities
  • Brand Strategy Development: Develop and implement effective branding strategies to enhance market positioning and brand recognition.
  • Social Media Management: Optimize the company's presence on social media platforms to drive engagement and boost brand visibility.
  • Content Creation: Collaborate with creative teams to produce compelling, brand-consistent content for online and offline campaigns.
  • Performance Analysis: Analyze campaign performance and social media metrics, providing actionable insights to enhance future initiatives.

The ideal candidate will have proven experience in managing multiple social media channels and driving growth, as well as excellent analytical and communication skills.

Requirements
  • Proven experience in managing multiple social media channels and driving growth.
  • Creative thinking and ability to develop innovative branding ideas.
  • Analytical skills and proficiency in analyzing data and metrics to measure success.
  • Excellent verbal and written communication skills.

Estimated Salary: ₹60 lakhs - ₹1 crore per annum, based on location and industry standards.



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