Project Sales Executive
5 days ago
Pidilite Industries Limited is a renowned company in the construction chemicals industry. We are seeking a highly motivated and experienced Technical Marketing Executive to join our team.
The estimated annual salary for this position is ₹ 8,50,000 - ₹ 12,00,000 depending on qualifications and experience.
About the Role:
This role involves engaging with contractors, adopting specialized user working methods, executing formal meets plans, driving field marketing, and managing a network of premium dealers.
Main Responsibilities:
- User Engagement:
- Contractor profiling, engagement, site connect, and loyalty programs.
- Large contractor adoption and upgradation by driving range index and premiumization for Araldite, Roff & Tenax.
- Execution of formal meets plans and track effectiveness; drive field marketing initiatives.
- Specialized User Working/ Upgradation:
- Specialized contractors adoption like Grout Specialist, Swimming pool contractors, External cladder or similar.
- Architect engagement and conversion.
- New Product launch and drive among users and dealers.
- Convert competition users to Araldite, Roff & Tenax respectively.
- Premium Dealer Channel Working:
- Development of ecosystem of Premium Channel (Roff Premium Partner RPP).
- Manage a network of 5-6 RPPs by developing and their linked Architects & Large Tile Contractors.
- Manage large site leads received from RPP (eg: standalone hospital/college etc).
What You Need:
- B.Tech /Dip Civil preferred or any graduate degree.
- Excellent communication skills.
- 3 to 14 years of roll exp in Channel and Project Sales.
- Cement, Construction Chemical, Building Material, Tiles, Ceramics, Plywood, Laminate, Furniture, Paint, Sanitary Ware industry experience.
Why Join Us:
Pidilite offers an exciting opportunity to work with a leading company in the construction chemicals industry. As a Technical Marketing Executive, you will have the chance to engage with customers, develop new business opportunities, and contribute to the growth of the company.
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