Digital Banking Solutions Expert

16 hours ago

Meerut, Uttar Pradesh, India Infosys Finacle Full time

About Infosys Finacle

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Infosys Finacle is a leading provider of digital banking solutions, empowering financial institutions to innovate and grow in an increasingly competitive market. Our cloud-native solution suite and SaaS services help banks engage, operate, and transform better to scale digital transformation with confidence.

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Job Description

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We are seeking a highly motivated and experienced professional to join our Field Marketing team in South Asia as a Digital Banking Solutions Expert. As a key member of the team, you will be responsible for planning and executing go-to-market initiatives for the region, focusing on generating leads, strengthening client relationships, and driving targeted engagement with prospects. Your primary objectives will include:

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  • Understanding market demand and opportunities for the Finacle business and developing an impactful marketing plan to drive cross-sells with existing customers and generate leads for new customer acquisitions.">
  • Create opportunities for thought leadership and drive media engagement opportunities in partnership with the Infosys PR team. Drive joint press releases with customers for wins and go-lives.">
  • Create/curate region-specific content assets aligned to the regional marketing needs.">
  • Understand typical customer profile and target market, and build market and competition intelligence to support the regional marketing objectives and plan.">
  • Support customer advocacy initiatives, including identifying opportunities for building case studies from customers in the market.">
  • Monitor, measure and publish outcomes of your marketing programs periodically.">
  • Support central marketing activities, events and programmes to ensure a good representation from South Asia.">
  • Manage the lead qualification and handover process to sales.">
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Requirements

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To succeed in this role, you should have:

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  • Proven experience in end-to-end planning and management of small and large corporate events, conferences, roundtables, and industry event participation.">
  • Experience in B2B marketing for demand generation and brand awareness (especially lead generation and nurturing, marketing campaign execution and measurement).">
  • Practical knowledge and experience across contemporary digital marketing channels, marketing automation tools, data analytics, and reporting.">
  • High-impact English communication skills and presentation skills, with proven content curation capabilities.">
  • Ability to build collaborative partnerships and work in a matrixed and high-demand environment.">
  • Self-motivated, result-oriented, well-organized, excellent time-management, and attention to detail, with the willingness to multi-task and manage multiple projects simultaneously.">
  • Experience working for a B2B software company, especially in financial services (banking / fintech), is preferred.">
  • Conversational proficiency in Hindi is an advantage.">
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Salary Information

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The estimated salary for this position is ₹20,00,000 - ₹30,00,000 per annum, depending on qualifications and experience.

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About Us

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Infosys Finacle is a subsidiary of Infosys, a global leader in technology and consulting. We partner with emerging and established financial institutions to help them inspire better banking. Our solutions address the core banking, lending, digital engagement, payments, cash management, wealth management, treasury, analytics, AI, and blockchain requirements of financial institutions. Banks in over 100 countries rely on Finacle to help more than a billion people save, pay, borrow, and invest better.

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