City Marketing Lead

3 days ago

Anywhere in IndiaMultiple LocationsMumbaiPuneHyderabadVishakhapatnamVizagBangaloreCoimbatore beBeeMarketing Full time
Job Title: Senior Marketing Professional

This role offers a fantastic opportunity for an experienced marketing expert to take on a senior position and lead the marketing efforts in a specific city. The ideal candidate will have a strong background in regional or city-level marketing roles, with a minimum of 7-8 years of experience. A postgraduate degree in MBA is preferred, but not mandatory.



Key Responsibilities:

- Develop and execute a comprehensive marketing strategy tailored to the local market.

- Create and manage local marketing communications that resonate with the community and deliver results across all online and offline channels.

- Own the full marketing funnel, driving growth through a mix of channels, including local partnerships, events, and performance marketing.

- Collaborate with national teams responsible for referrals, performance marketing, and third-party online merchants to ensure seamless execution.

Requirements:

- Minimum 7-8 years of experience in marketing, with a strong background in regional or city-level roles.

- Experience in fast-paced, consumer-facing industries like FMCG, fintech, Telecom is highly preferred.

- Proven ability to develop data-driven marketing strategies and translate insights into action.

- Excellent communication and collaboration skills to effectively manage relationships with both local partners and national teams.

- Self-starter who takes full ownership of their city's performance.

About Us:

The company is a leading mobile payments and financial services distribution company. It has pioneered the mobile QR payments revolution in India and builds technologies that help small businesses with payments and commerce. Its mission is to serve half a billion Indians and bring them to the mainstream economy with the help of technology.

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