Marketing Lead

4 days ago

MetrosAnywhere in IndiaMultiple LocationsBangaloreKolkataHyderabadMumbaiChennai beBeeMarketing Full time ₹ 20,00,000 - ₹ 26,00,000
Marketing Lead - Drive Growth and Market Share

About the role:

We are looking for an experienced marketing professional to drive our growth and own market share in a specific city. This is a critical role responsible for developing marketing strategies, ensuring our brand resonates with the community, and delivering results across all online and offline channels.

The lead will be responsible for designing media plans and marketing campaigns for entire regions, focusing on local language marketing to cater to diverse regional audiences.

Collaboration with cross-functional teams is essential to align marketing efforts with business objectives. Analyzing campaign performance and providing insights for future improvements are key responsibilities of this role.

  • Develop and execute regional marketing strategies for multiple regions
  • Design media plans and marketing campaigns to drive brand awareness and engagement
  • Foster a deep understanding of local markets and adapt marketing strategies accordingly
  • Lead cross-functional teams to achieve marketing goals

Skills required for this role include:

- A minimum of 12-15 years of experience in marketing, preferably in FMCG or telecom industries

- Proven track record of managing regional marketing campaigns across multiple states

- Strong expertise in marketing, media planning, team management

- Excellent analytical and problem-solving skills

- Ability to work independently and lead teams

- Excellent communication and leadership skills

Education:

- Post-graduate in MBA is preferred

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