Generic Marketing Specialist

1 week ago


Mumbai, Maharashtra, India beBeeMarket Full time ₹ 4,00,000 - ₹ 8,00,000

Drive growth, visibility, and market share in our generics portfolio by utilizing analytical skills to derive actionable insights from product performance, market trends, and competitor activity.

Plan and execute trade-focused marketing strategies, schemes, and collateral. Collaborate with Sales Officers and distributors to enhance SKU performance and channel engagement.

Support new product development and pipeline strategy in coordination with cross-functional teams. Conduct field visits to capture market feedback, competitor insights, and campaign effectiveness.

MBA (Marketing preferred) or equivalent experience required. 4–7 years of pharmaceutical marketing experience, with 2+ years in trade generics or generics pharma.



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