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Senior Customer Engagement Specialist

2 weeks ago

Tiruppur, Tamil Nadu, India beBeeexpertise Full time ₹ 20,00,000 - ₹ 25,00,000

Customer Engagement Specialist

We are seeking a skilled specialist to implement and optimize customer engagement campaigns. Key responsibilities include:

  • Developing, configuring, and maintaining campaign workflows using Liquid templating and Canvas.
  • Integrating Braze with backend systems via REST APIs, Webhooks, and SDKs.
  • Implementing event tracking, user attributes, and audience segmentation.
  • Collaborating with stakeholders to understand campaign requirements and translate them into Braze workflows.
  • Troubleshooting and optimizing message delivery, personalization, and performance.

The ideal candidate will have:

  • Bachelor's or Master's degree in Computer Science, Mathematics, Economics, Statistics, or a related field.
  • 2+ years of hands-on experience working with the Braze platform.
  • Familiarity with Braze Currents and data streaming to external platforms.
  • Ability to work independently in a remote, agile environment.
  • Excellent communication and documentation skills.

The key qualifications for this role are Technical Expertise, Campaign Optimization, and User Experience.

This is an exciting opportunity to join a talented team and contribute to the development of innovative customer engagement solutions.