Digital Commerce Strategy Lead

2 days ago


Surat, Gujarat, India Janasya Full time

**Janasya is seeking a highly skilled Digital Commerce Strategy Lead to drive our direct-to-consumer sales and brand growth.**

About the Role:

  • We are looking for an experienced Ecommerce Specialist with expertise in driving D2C sales and brand growth through digital channels.
  • This role involves developing and implementing a comprehensive digital commerce strategy to increase online sales and engagement.
  • The ideal candidate will have a deep understanding of D2C business models, e-commerce platforms, and digital marketing tools.
  • You will be responsible for managing end-to-end D2C operations, including website management, product assortment, pricing, promotions, and customer experience.
  • Your primary focus will be on driving traffic and conversion through SEO, SEM, email marketing, social media, and influencer partnerships.
  • You will monitor and optimize key performance indicators (KPIs) such as traffic, conversion rates, average order value, and customer lifetime value to maximize revenue and profitability.
  • A strong analytical mindset and data analysis skills are essential for this role.
  • You will work closely with cross-functional teams to ensure seamless integration and alignment of D2C initiatives.

Qualifications:

  • Bachelor's or Master's degree in Marketing, Business Administration, or a related field.
  • Proven experience in D2C or e-commerce management roles, with a focus on driving direct-to-consumer sales and brand growth.
  • Strong understanding of D2C business models, online retail platforms, and digital marketing tools.
  • Proficiency in data analysis, reporting, and performance tracking to drive data-driven decision-making.
  • Excellent communication, collaboration, and project management skills to work effectively across teams and with external partners.

What We Offer:

  • An estimated annual salary of $80,000 - $120,000 based on location and experience.
  • A dynamic and innovative work environment with opportunities for growth and professional development.
  • A competitive benefits package, including health insurance, retirement savings plan, and paid time off.

How to Apply:

Please submit your resume and cover letter to [insert contact information]. We look forward to hearing from you



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