Growth Marketing Strategist for B2B SaaS

7 days ago


Salem, Tamil Nadu, India Curately Full time

We're seeking a driven Growth Marketing Strategist to help us acquire and retain users, accelerate our growth, and establish scalable marketing strategies at Curately.AI.

Job Overview

This role is critical for driving the early-stage success of our SaaS platform. As the Growth Marketing Manager, you will own the customer acquisition funnel from top to bottom.

  • Develop and execute data-driven strategies to acquire, engage, and retain customers.
  • Manage paid advertising campaigns across various platforms, ensuring efficient use of budgets and optimal return on investment (ROI).
  • Continuously test and optimize campaigns to improve conversion rates and other key metrics.

You'll track and analyze key growth metrics such as customer acquisition cost (CAC), lifetime value (LTV), churn rate, and conversion rates to inform decisions and optimize strategies.

We're looking for a creative thinker with a passion for experimentation and problem-solving, and excellent communication and collaboration skills to work with cross-functional teams.

Required Skills and Qualifications

3-5 years of experience in a growth marketing, digital marketing, or performance marketing role, preferably within a SaaS or tech company.

  • Proven track record of executing successful growth strategies that drive customer acquisition and revenue.
  • Hands-on experience with performance marketing tools such as Google Ads, Facebook Ads Manager, and other relevant tools.
  • Strong knowledge of A/B testing methodologies, data analytics, and conversion rate optimization (CRO).
  • Experience with marketing automation tools like HubSpot, Marketo, etc., and CRM systems.
Benefits

Competitive salary ($115,000 - $145,000) and benefits package.

Opportunity to make a significant impact on the company's growth and trajectory.

Be part of a fast-paced, innovative, and collaborative environment.


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