International Paid Search Marketing Professional
3 days ago
Trademarkia is a global leader in trademark and intellectual property services, offering tailored experiences to clients worldwide. Our expansion into international markets requires innovative digital marketing strategies.
Paid Search Specialist RoleWe are seeking an International Paid Search Marketing Professional with a strong background in economics and management to join our digital marketing team. As a fresher, you will have the opportunity to learn from our lead Paid Search Engineer and contribute to the growth of our Salem office.
Key Responsibilities- Campaign Setup and Management
You will assist our lead engineer in setting up Google Ads and Bing Ads campaigns, conducting keyword research, writing ad copy, and performing ongoing optimization tasks such as bid adjustments and negative keyword management.
Analytics and ReportingYou will analyze campaign data, track trends, pinpoint improvement areas, and suggest data-driven solutions using Excel and Google Analytics.
Market Research and StrategyUnder the guidance of our lead engineer, you will stay informed on global digital marketing trends and competitive landscapes, suggesting strategies to reach diverse audiences across various international markets.
Mentorship and TrainingYou will receive hands-on training from our experienced lead Paid Search Engineer and participate in regular 1:1 sessions and team meetings to develop your paid search expertise.
Qualifications and SkillsTo succeed in this role, you will need:
- A Master's or Bachelor's degree in Economics, Finance, International Business, or Advertising
- Strong analytical and quantitative abilities, including comfort with data, spreadsheets, and basic statistical concepts
- Eagerness to develop advanced analytical skills and learn industry-standard reporting tools
- A genuine interest in paid search, performance marketing, and consumer behavior, with some familiarity with Google Ads or Google Analytics a plus
- A keen interest in cross-border advertising strategies and international market trends, with a willingness to adapt quickly to new technologies, platforms, and cultural contexts
- Strong communication skills to collaborate effectively with local and remote team members
As an International Paid Search Marketing Professional at Trademarkia, you can expect:
- A competitive monthly salary of INR 50,000 for the first 6 months, with potential for a salary review based on performance
- Hands-on experience building an office from the ground up in Salem while mastering paid search techniques
- Mentorship and professional growth opportunities working closely with our experienced lead Paid Search Engineer
- Clear career advancement paths in strategy, analytics, or leadership roles as you develop your skills
- A supportive environment that values innovation, collaboration, and continuous learning
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