Lead Account Strategist Microsoft Advertising
3 weeks ago
We are seeking a highly skilled and experienced Lead Account Strategist to join our Microsoft Advertising team. As a key member of our team, you will be responsible for managing a portfolio of clients and developing strategies to drive business growth and revenue.
About the Role:The ideal candidate will have a strong background in search engine marketing, with experience in managing and optimizing performance campaigns on Bing Ads. You will be responsible for building trusted-advisor status with your account team and clients through flawless customer management and data-driven solutions.
Key Responsibilities:- Manage and optimize performance campaigns on Bing Ads platform to meet client KPIs
- Develop and implement data-driven strategies to drive business growth and revenue
- Build and maintain strong relationships with clients and internal stakeholders
- Collaborate with cross-functional teams to drive business results
- Stay up-to-date with industry trends and best practices in search engine marketing
- 4+ years of experience in search engine marketing (Google or Bing Ads)
- 6-8 years of overall advertising experience
- Expertise in CPA, CPM, CPC, search marketing, lead generation, and direct response
- Proficiency in Excel (Advanced) and SQL for data manipulation and analysis
- Ability to prioritize, think critically, and solve problems effectively
- Strong written and verbal communication skills, capable of building relationships and managing multiple tasks
- Flexible with a positive attitude, willing to adapt to changing business needs
- Proactive, with a strong work ethic and willingness to contribute ideas
- Fluency in English
- Location: Bangalore
- Bing Ads Certification
- 5+ years of search or digital media experience
InMobi is a global advertising platform that powers our customers' growth by helping them engage their audiences and drive real connections. We are proud to be an Equal Employment Opportunity and we make reasonable accommodations for qualified individuals with disabilities.
Visit https://www.inmobi.com/company/careers to better understand our benefits, values and more
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