Digital Advertising Strategist

6 days ago


Bengaluru, Karnataka, India Talent Ro Full time
Role Overview

At Talent Ro, we are seeking a highly skilled Digital Advertising Strategist to lead our social commerce initiatives. As a key member of our marketing team, you will be responsible for designing and implementing comprehensive advertising strategies that align with our business objectives, target audience demographics, and market trends.

  • Develop and execute digital advertising campaigns on Google platforms, including ad creation, targeting, monitoring, and optimization.
  • Collaborate with influencers and content creators to leverage their reach and credibility in promoting our products or services.
  • Monitor the performance of advertising campaigns and influencer partnerships, analyzing key metrics such as clickthrough rates, conversion rates, and engagement levels, and making data-driven optimizations to improve campaign effectiveness.
  • Ensure compliance with advertising regulations, platform policies, and ethical guidelines in all advertising and influencer marketing activities.

Ideal Candidate

The ideal candidate will have a strong background in marketing, with a minimum of 5 years of experience in digital advertising. They will possess excellent communication skills, be data-driven, and have a proven ability to analyze data for insights through Google Ads and other third-party apps. Additionally, they will be able to work collaboratively in a team environment and provide regular reports and insights to stakeholders.

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