Senior Brand Manager

10 hours ago

Kolkata, West Bengal, India beBeeBrand Full time ₹ 2,00,00,000 - ₹ 2,50,00,000
Job Title: Brand Leadership Professional

The ideal candidate will oversee the development and implementation of a comprehensive brand strategy, focusing on driving business growth through effective brand management.

The role involves leading cross-functional teams to execute branding initiatives, managing marketing budgets, and creating multi-channel communication plans that drive equity and preference.

Key Responsibilities:

  • Develop and implement a robust brand program
  • Strategize and design 360-brand campaigns
  • Create a brand purpose platform
  • Deliver brand health metrics through impactful communication plans

Requirements:

  • Experience in core brand management
  • End-to-end exposure of creating branding initiatives
  • Commercial acumen to efficiently manage marketing budgets
  • Ability to navigate the brand world and work closely with agencies

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