Head of Brand Development

4 days ago

Mumbai, Maharashtra, India beBeeMarketing Full time ₹ 1,04,000 - ₹ 1,30,878

As a senior marketing leader, this role will drive brand growth and development across multiple channels.

To lead the overall marketing function and ensure strategic alignment with business objectives. The ideal candidate will have extensive experience in FMCG/Food Industry, with a strong understanding of consumer behavior, retail dynamics, and trade channels.

Key Responsibilities
  • Develop and implement the annual marketing strategy to achieve revenue goals.
  • Define brand positioning, messaging, and architecture across categories.
  • Oversee brand campaigns, product launches, and communication strategies.

Qualifications

  • MBA/PG in Marketing from a reputable institution.
  • 14-20 years of progressive marketing experience in FMCG/Food Industry, with at least 8 years in a leadership role.
  • Excellent leadership, communication, and cross-functional collaboration skills.

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