Strategic Customer Relationship Manager

3 days ago

Bengaluru, Karnataka, India beBeeRelationship Full time ₹ 12,00,000 - ₹ 18,00,000
Customer Relationship Manager

We are seeking a highly skilled Customer Relationship Manager to drive customer engagement, retention, and revenue growth through strategic CRM initiatives.

  • This role is responsible for developing and implementing a comprehensive CRM strategy to enhance customer engagement and drive business growth.
  • The ideal candidate will utilize data analytics to understand customer behavior and preferences, creating personalized experiences that increase customer loyalty and satisfaction.
Responsibilities
  1. Drive customer engagement, retention, and revenue growth through strategic CRM initiatives.
  2. Develop and implement a comprehensive CRM strategy to enhance customer engagement and drive business growth.
  3. Utilize data analytics to understand customer behavior and preferences, creating personalized experiences.
  4. Design, launch, and manage loyalty programs tailored for both B2C and B2B customers.
  5. Monitor program effectiveness, customer participation, and satisfaction, making data-driven adjustments as necessary.
  6. Segment customers based on various criteria and develop targeted campaigns to increase engagement and loyalty.
  7. Collaborate with marketing and sales teams to ensure alignment and integration of CRM strategies.
  8. Launch and execute gift card programs to drive sales and enhance customer engagement.
  9. Oversee the end-to-end process from design to distribution and redemption.
  10. Design and execute referral programs to encourage existing customers to refer new customers.
  11. Analyze customer data to identify trends, opportunities, and areas for improvement.
  12. Provide regular reports and insights to senior management, showcasing the impact of CRM initiatives.
Requirements
  • Bachelor's degree in Marketing, Business Administration, or related field.
  • Minimum 5 years of experience in customer relationship management, loyalty programs, or a related field.
  • Proven track record of driving customer engagement, retention, and revenue growth through strategic CRM initiatives.
  • Strong analytical and problem-solving skills, with ability to interpret complex data and make informed decisions.
  • Excellent communication and interpersonal skills, with ability to collaborate with cross-functional teams.
Benefits
  • Ongoing training and development opportunities to stay up-to-date on industry trends and best practices.
  • A competitive salary and benefits package, including health insurance, retirement plan, and paid time off.
  • A dynamic and supportive work environment, with opportunities for career growth and advancement.
About Us

We are a forward-thinking organization dedicated to delivering exceptional customer experiences. Our team is passionate about building strong relationships with our customers, and we're looking for like-minded professionals to join us on this journey.

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