Digital Sales Expert
4 hours ago
**Job Summary:** We are seeking a skilled Digital Sales Expert to drive our digital sales strategy and growth in the BFS sector. As a key member of our team, you will be responsible for developing and executing campaigns across multiple channels to drive relevant traffic, analyzing market trends, and collaborating with cross-functional teams to ensure alignment of messaging and branding.
**Key Responsibilities:**
- Drive Direct Digital Sales: Deliver on direct acquisition through paid marketing campaigns, use data and analytics to drive cross-sell and up-sell campaigns, and constantly improve funnel performance with data-based insights.
- Drive Digital Sales Partnerships: Partner with stakeholders to develop and execute campaigns across multiple channels to drive relevant traffic and analyze market trends to identify the most effective digital marketing channels.
- Own the Overall Digital Sales P&L: Own the overall digital sales P&L with a keen eye on LR and overall costs, and work closely with the product team on key features for the specific target segment and personas.
**Requirements:**
- Estimated Salary: ₹1,200,000 - ₹1,500,000 per annum based on experience and qualifications.
- Industry Benchmarking: Industry benchmarked fulfilment rates and strong focus on end-to-end conversion and cost of acquisition.
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Digital Sales Expert
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