Edutech Category Marketing Expert
2 weeks ago
We are seeking a skilled marketing manager to join our team as an Offline Category Marketing Manager. As a key member of our marketing department, you will play a crucial role in developing and executing marketing strategies to drive business growth and increase brand awareness. This is an excellent opportunity for a marketing professional to leverage their skills and experience to make a significant impact.
Key Responsibilities
- Plan and execute ATL and BTL marketing campaigns to increase walk-ins and brand awareness at offline centers
- Utilize offline and online channels to generate high-quality leads for the sales team, focusing on walk-in conversions
- Collaborate with city heads and category teams to tailor campaigns based on local insights
Requirements
- Bachelor's degree in Marketing or a related field
- 3-5 years of experience in offline and digital marketing
- Strong project management and data analysis skills
- Ability to work collaboratively across teams
What We Offer
We offer a competitive salary package of approximately $80,000 per annum, along with performance incentives and growth opportunities. Our company culture values teamwork, innovation, and continuous learning, providing a dynamic and supportive environment for professionals to grow and thrive.
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